Founders Diaries: Introducing Rant & Rave chairman Nigel Shanahan
Like many entrepreneurs before him, Nigel Shanahan used a personal frustration as the inspiration for Rant & Rave, now part of Founders Diaries. Rant & Rave started at a Welcome Break service station on the M40. After a lousy experience with an overpriced coffee and unmotivated staff, an idea began to take shape in my head. I wanted to tell the company how I felt about my experience but faced a challenge – how does the everyday person tell the big company something specific about what they think? Both the URL and the business have grown exponentially. The company now works with over half of the FTSE, revolutionising how consumers interact with brands. Customers include easyJet, Sky and Debenhams – which rely on Rant & Rave to get real-time insight from customers.