The Direct Selling Association of Ireland (DSAI) is the trade body for direct selling. It’s member companies include the household names of Forever Living, Herbalife and Mary Kay.
The goody bag, including moisturisers, massage cream, perfume, bath products and a scented candle – among other things! Direct Selling is a way of selling goods directly to consumers, through networking, parties and distributing catalogues. This thriving industry provides work for over 20,000 people in Ireland and contributes €50million each year to the Irish economy.