Wireless charging provider Chargifi has strengthened its UK presence and gained access to the infrastructure it requires to grow within enterprise markets following a distribution deal with Westcoast.

Chargifi has built and patented an IoT platform specialising in the control and enterprise management of wireless power infrastructure. Its technology is deployed in 21 countries by over 90 organisations.

Chargifi CEO Dan Balden said: "Chargifi is doing for power what Wi-Fi did for connectivity: cutting the final cord, and removing the final barrier to true mobility, helping people get power when and where they need it."

The wireless charging market is forecast to be worth $25bn by 2023.

"The appetite for wireless power is increasing, and as consumer expectation grows, business must adapt to keep up," added Bladen. "Westcoast's reach will help us to scale and build out the Chargifi platform."

Westcoast MD Alex Tatham added: "Wireless charging of devices is becoming widespread, but that's not even half the story.

"Chargifi's link with wireless networking technology, including Aruba, allows network managers to locate a user by their device and transmit relevant and authorised messages to the device using Chargifi's cloud-based managed service tools.

"It may be just beginning, but this market is going to accelerate exponentially. Sooner or later we will all be asking why there isn't a wireless charging point in every meeting room, café, shop, stadium and public venue in the country."

Chargifi is backed by technology investors including Intel Capital, Hewlett Packard Enterprise, Techstars, Accelerated Digital Ventures, R/GA Ventures and firstminute capital.